Essence of Panama 2025 — Xplore Panama as Official Sponsor and Ground Partner

In May 2025, Panama hosted one of the most important luxury travel gatherings of the year: Essence of Panama by Serandipians. Over five days, leading travel designers, agencies, and partners came together for a program that blended business, inspiration, and discovery.

For Xplore Panama, being an official sponsor and the exclusive ground services partner was both an honor and a milestone — a chance to contribute to the success of a landmark event while showcasing the country we know best.

A Landmark Event for Luxury Travel

This prestigious gathering brought more than 200 travel designers and partners from around the world to Panama — offering first-hand exposure to a destination that blends modern infrastructure, authentic culture, and world-class hospitality.

Xplore Panama’s Contribution

As official sponsor and ground partner, Xplore Panama played a central role in ensuring seamless experiences for delegates:

• Coordinating transfers, logistics, and on-site operations

• Designing and operating tailor-made pre- and post-event trips

• Sponsoring curated cultural and experiential moments

• Highlighting Panama as a destination of elegance, depth, and discovery

“Instead of me trying to describe Panama in a 10-minute presentation, you got to experience it firsthand — and understand what makes this country so special.”
— Juan Vásconez, Opening Remarks at Essence of Panama

Why It Matters

Essence of Panama was more than a conference — it was a turning point for Panama in the world of luxury travel.

For many attendees, it was their first real introduction to the country’s diversity.

The event built bridges between a destination ready to shine and a global community eager for new, authentic places to offer their clients.

Looking Ahead

At Xplore Panama, we see Essence of Panama as the beginning of a new chapter. The event demonstrated Panama’s potential as a world-class luxury destination — and affirmed our role as a trusted partner for those seeking extraordinary journeys here.

If you are a travel designer ready to bring Panama into your portfolio, let’s design something extraordinary together.